4 wins – market launch with no fewer than four vehicles at Rittal
A little surprised, but in absolute agreement, we have taken on a further order from our customer of many years’ standing, Rittal. The market-leading systems supplier for switchgear cabinets wanted to make a break with its previous concept involving our CityLiners, which, with a total weight of a cool 17 tons, were able to easily transport switchgear cabinets that were as heavy as they were good quality. Why? Simple: the company had discovered our new Inspire CS promotional top model!
The switchgear cabinet manufacturer has chosen our Inspire CS promotional vehicle several times over
Totally communication-friendly and superbly good-looking, the four Rittal Inspire CS not only accommodated the entire presentation infrastructure, but also of course the star of the new tour: the new VX25 cabinet system. And it’s not an ounce lighter than the old models! To ensure the market launch took place on a broad front, we sent a total of four show trucks on the road to Europe and Russia.
It should be mentioned that all of the vehicles operate entirely independently. Any lack of power supply can be covered with a generator. The air conditioning and Internet are also on board, while the open glass front provides daylight, sound and wind insulation. This is where the pulse of any roadshow marketing enthusiast will quicken, since the operator and driver question resolves itself. That’s because anyone who can drive a car is able to get behind the wheel of our Inspire CS!
